Production for the highly anticipated film Spider-Man: Brand New Day is now in full swing, with filming kicking off earlier this month under the direction of Destin Daniel Cretton. Fans of the Marvel Cinematic Universe (MCU) have been eagerly waiting for updates, and lead actor Tom Holland has been doing his part to keep the excitement alive. After already giving fans a look at his new Spider-Man suit through a behind-the-scenes clip, Holland recently shared another special video — this time capturing his very first day on set for the film.
But beyond just the visuals, it’s Holland’s heartfelt thoughts about “Day One” that truly stand out.
Filming Begins in Glasgow — With Fans in Attendance
Unlike many Marvel films, which primarily shoot their early scenes on closed sound stages for secrecy and logistical reasons, Spider-Man: Brand New Day decided to hit the streets for its first day. The location? Glasgow, Scotland.
Fans gathered in large numbers to watch the action unfold, capturing photos and videos that quickly spread across social media. Holland himself acknowledged the crowd in the video he posted, documenting not just the filming process but also the incredible energy from the people who came to see their friendly neighborhood Spider-Man in action.
Tom Holland’s Emotional Take on “Day One”
For Holland, this was not just another day at work — it marked his fourth time stepping into a Spider-Man film’s opening shoot. Yet something about this one felt different. In his video, Holland expressed:
“It’s day one, my fourth-ever day one on Spider-Man. It’s funny, putting the suit on, it feels different this time somehow. It’s also the first time we’ve ever had fans on set for day one, so it’s really exciting to share this with them…. We’ve got some familiar faces on set. I’m just gonna do my best, hopefully get it right. No pressure.”
The sincerity in his words reflects his deep appreciation for both the role and the fans. Many actors might view their first day as just another part of the job, but Holland clearly embraces the emotional weight of the moment.
A Sweet Moment With a Young Fan
One of the standout moments from the video shows Holland picking up a young fan dressed in a Spider-Man costume, posing for pictures, and making the boy’s day unforgettable. It’s this genuine, down-to-earth behavior that has made Holland such a beloved figure among Marvel fans.

Many celebrities might wave from a distance, but Holland actively engages with his supporters, even in the middle of a busy shoot. This interaction not only makes the fans feel special but also reinforces Spider-Man’s place as one of the most relatable and people-oriented superheroes in the MCU.
Why Fans Should Be Excited for Brand New Day
While Holland’s new suit has already sparked discussions online, there’s much more to look forward to in this installment. The cast lineup promises thrilling character returns and fresh dynamics for the MCU:
- Jon Bernthal is back as Frank Castle/The Punisher, bringing his gritty energy from the Marvel TV universe into the big screen.
- Mark Ruffalo will reprise his role as Bruce Banner, a.k.a. Smart Hulk, adding another Avenger to Peter Parker’s journey.
- Michael Mando returns as Mac Gargan/The Scorpion, a character teased in earlier Spider-Man films, whose arc fans have been eager to see develop.
Holland’s Perspective — More Than Just a Job
For many actors, big franchise films can start to feel like routine. But Holland’s approach is refreshingly different. He treats each project, and even each day on set, as an opportunity to connect — both with his fellow cast and with the fans who make these films possible.

That enthusiasm is especially heartening given the long wait for this fourth Spider-Man film. Fans have been speculating for years about the next chapter in Peter Parker’s story, and now, with cameras rolling, the anticipation is stronger than ever.
From the outside, it’s easy to focus on costumes, stunts, and blockbuster spectacle. But Holland’s behind-the-scenes glimpse reminds us that these films are also made up of human moments — the kind that resonate beyond the theater.
The Road to Release
Spider-Man: Brand New Day is scheduled to hit theaters on July 31, 2026. With such a long wait ahead, Marvel fans have plenty of time to speculate on the story, potential cameos, and how these returning characters will fit into the MCU’s evolving narrative.
Until then, viewers can revisit past Spider-Man films, from Tobey Maguire’s original trilogy to Andrew Garfield’s take and Holland’s first three outings in the role. Each version has added something unique to the legacy of the web-slinger, and Brand New Day looks set to add another exciting chapter.
Final Thoughts
The start of filming for Spider-Man: Brand New Day is more than just a production milestone — it’s a celebration for fans and for Tom Holland himself. His willingness to share these early moments, along with his genuine connection to the people who love the character, shows why he’s been such a perfect fit for the role.
As we wait for 2026, one thing is certain: if the joy, appreciation, and fan engagement we’ve already seen from “Day One” carry through to the finished film, we’re in for something truly special.